The Torque Engineroom
Torque Multimedia
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A typical Torque Multimedia project will involve some or all of the steps noted below. Understanding our clients' business models enables us maintain a set focus throughout the design/build/publish process.

e-commerce Solutions
Many companies are now selling their products and services via the internet. Why not - after the initial design outlay, the Return on Investment quickly grows as the orders come in. At Torque, our strength in database design and manangement add that extra element of Customer Relations Management that is missing in many e-commerce packages. We help you take advantage of the relationship you have begun with your online client to maximise your sales per order and build a high percentage of repeat business.

Graphic Design
In many cases a prospective client's initial impressions of your company will come directly from the initial impact of your website's look and feel. Your website may have lots of information on it, but if the design, layout and ease of use does not appeal, they'll probably never get in touch or purchase from you. Research suggests we have only 10 seconds to gain enough interest to keep them on your site.

Navigation Design
Equally important is the navigation design that allows visitors to navigate directly and easliy to the information they need. We dissect how your company operates and categorise it into concise sections in concise navigation menus.

Search Engine Optimisation

Search Engine Optimisation (SEO) consists of creating web pages which are 'optimised' to rank highly for selected search terms. Our process is not a "one size fits all" implementation. We tailor programs to meet the needs of your unique web site audience and marketing goals. By working with your company throughout the process, we will be able to determine exactly which tactics yield the best results for your campaign.

Page Element Design
Quick download time is the key to any successful website (the 10sec rule!) Your site may be beautiful but if it doesn't load quickly no one will bother waiting around to see it. This is another key element in our design process.

Animation Design
A balanced level of eye catching animation in your website will make the page come alive and compel visitors to surf further on your site. What is decreed 'balanced' relies on identifying your website's purpose and the targetted audience.

Logo Animation
Create a Flash animation of your logo, giving it life for the web media - example.
Landing Page Intro
Animated intro to capture the visitor's attention and portray a mood (certain markets only).
Interactive Demo
Using the strength of Flash to demonstrate your product or processes via animation - example.
Flash Game
Custom made games around your product/brand aimed at your market


Content Management
You control what goes into your website from your own PC. Saving time and money and keeping the information on your site fresh and relevant.
One of the main advantages of websites over print is the ability to change and update content on a regualr basis. Depending on the type of business you run this could be monthly, weekly, daily..even hourly!

With every site we build you have the option of updating your website yourself. That way you or your staff can add content without having to pay an update or on-going maintenance fee. You do this through a password protected adminstration interface which is customised to make the task as simple and foolproof as possible, and the result will always be seamlessly formatted into the existing site design. This also has the additional advantage of being updated from any computer with an internet connection.


Email Marketing

Email marketing for "opt-in" lists is a highly effective medium of staying in touch with your existing customers and keeping them up to date with any special offers or information. We have successful email newsletter campaign tools to ensure your customer receives the email looking how you intended it to look.

Contact us now for a free consultation on your online marketing strategy - email campaigns, website upgrades etc.